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Dunn-Edwards has named French Press Coffee (DEBN 07), a deep brown with a subtle plum undertone, its 2027 Color of the Year. The paint company says the color can suit interior rooms and exterior details, though specific launch timing, pricing and availability were not included in the report.
Dunn-Edwards Paints has named French Press Coffee (DEBN 07), a dark brown with a subtle plum undertone, its 2027 Color of the Year. The company describes the shade as an alternative to beige and taupe neutrals and suggests it for interior and exterior projects.
The paint is described as a deep, atmospheric brown whose purple cast becomes more apparent as the light changes. The source report characterizes that undertone as the feature that distinguishes French Press Coffee from more conventional browns. Dunn-Edwards’ description frames the shade as restrained enough to work as a neutral, but distinctive enough to add depth to a room.
Lauren Hoferkamp, a marketing manager at Dunn-Edwards, said in a company press release that the color reveals itself gradually as daylight shifts. Hoferkamp described it as grounding and restrained, while also saying the plum undertone adds complexity that may not be immediately visible. Those are the company’s and spokesperson’s characterizations; the source does not provide independent testing or survey data about consumer response.
The report suggests pairing the shade with clay colors, earthy greens, creams, warm wood and warm-toned metals for a softer, warmer effect. Cooler colors and silver finishes are also mentioned as options for a more contemporary look. Suggested uses include bedrooms, bathrooms and living rooms, as well as shutters, garage doors and trim. The paint could also be used across an entire exterior, though the report offers this as a design suggestion rather than a recommendation based on performance testing.
A Darker Option for Neutral Palettes
The announcement identifies a dark brown as Dunn-Edwards’ 2027 color selection, rather than a pale beige or taupe. French Press Coffee has a brown base and a plum undertone, according to the company. The shade may be considered by homeowners looking at brown paint colors with a purple cast.
For designers and retailers, an annual color selection can provide a reference point for future palettes and product displays. The announcement identifies the company’s selection but does not establish that it will become a broader industry trend. Paint can look different under natural and artificial lighting; the company says the undertone shifts with light, so sampling the color in the intended space can help assess its appearance before painting a room or exterior.
French Press Coffee paint color sample
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How the Plum Undertone Sets It Apart
The announcement comes against continuing discussion of the beige and greige palettes that became common in home interiors in the early 2020s. The original report contrasts French Press Coffee with that lighter, minimalist look, but Dunn-Edwards’ choice remains within the neutral family rather than rejecting neutrals altogether. Its distinction, as described by the company, is the combination of a brown base and a subtle purple cast.
The report presents the color for both indoor and outdoor applications. Inside, it may be paired with earthy shades for a warmer scheme or cool accents for a more modern effect. Outside, the suggestions range from limited use on trim and shutters to painting a full exterior. These are proposed styling uses, not evidence that every surface or setting will produce the same result.
Availability and Color Performance Details
The source report does not give pricing, retail availability, product launch dates or details about which finishes are offered. It also does not explain the technical performance of the paint, such as coverage, durability or suitability for particular exterior conditions. Readers should check Dunn-Edwards’ product information for those details before buying.
The appearance of the plum undertone will depend on the lighting and surrounding colors, according to Hoferkamp’s statement. The report does not provide standardized comparisons, room photographs under different lighting conditions or independent assessments of the shade. It is therefore unclear how strongly the purple cast will read in any individual home.
Sampling Before a 2027 Paint Project
People considering French Press Coffee can use the company’s product information and paint samples to assess the shade in their own lighting before choosing a finish or painting a full area. For exterior projects, the report points to trim and shutters as smaller-scale options as well as full color coverage, but gives no technical guidance about surface preparation or weather suitability.
Dunn-Edwards’ announcement identifies the color for 2027; the source does not name a next announcement date or describe additional planned products tied to the selection. Further details about availability, finishes and application guidance will need to come from the company or retailers.
Key Questions
What is Dunn-Edwards’ 2027 Color of the Year?
French Press Coffee (DEBN 07), a deep brown with a subtle plum undertone, is Dunn-Edwards’ 2027 Color of the Year.
Is French Press Coffee brown or purple?
The shade is described as a brown with a plum undertone. According to Dunn-Edwards marketing manager Lauren Hoferkamp, the purple cast can emerge as the light changes.
Where does the report suggest using the paint?
Suggested interior spaces include bedrooms, bathrooms and living rooms. For exteriors, the report mentions shutters, garage doors and trim, as well as painting an entire exterior.
What colors does the report suggest pairing with it?
The report suggests clay tones, earthy greens, creams, warm woods and warm-toned metals for a warmer scheme. Cooler colors and silver are described as options for a more contemporary look.
When will French Press Coffee be available, and what will it cost?
The source report does not provide availability dates or pricing. Check Dunn-Edwards or a local retailer for current product and purchase information.
Source: rss
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